Case studies - smartworks

Smart works at work

Trying to build a market? We invented one

Using research, insightful analysis and creative thinking, smartworks literally created a new geographic identity within a major market helping our client build sales, awareness and credibility.

High sales, great ROI; selling a product no one wants

We combined insightful research, competitive, psychographic and lifestyle analysis, along with strategy and creativity to sell a hearing aid device no one wants, and at a price higher than competitors.

Science & technology; finding buyers, building sales, reducing costs

Using state-of-the-art market research and technology, we worked with a major West Coast communications company put its marketing dollars where they would do the most good, generating the greatest ROI.

Launching a product and convincing buyers to pay more

From concept to launch, smartworks used sophisticated market research, technology, compelling creative, media relations and digital marketing to convince buyers that paying more for our clients’ new medical device was really a smart buy.

Outspent 10 to 1, we still grew sales

How do you succeed against a competitor that outspends you 10 to 1 in marketing, and has higher name awareness and more sales outlets? smartworks chose to go head-to-head, product to product through video marketing.

New tech making marketing magical

Augmented & virtual reality turn prospects into participants in the sales process. They can try new products, or see how equipment fits in their space. Trade show exhibits and presentations come alive in 3D. Save time and money simulating training in an augmented or virtual reality environment.